Growing up in
New York City, I was exposed to all types of music and
lifestyles, and my groups of friends grew quite diverse. By
junior high I was listening to Hip Hop, R&B, Heavy Metal, New Wave
and Punk Rock. MP3s, MySpace and Facebook were in the distant future –
we made each other cassette tapes and even used the U.S. Mail
system. In the late 80s, still in high school, I was given the
opportunity to co-host a local Punk-Hardcore radio show on WBAI FM.
This experience introduced me to the world of independent media. This
lead to my involvement as writer, editor, artistic contributor,
creative director and/or photographer to such “indie” magazines as
i-Propaganda, Scrawl, Heeb, Jersey Beat, Fiz, Flipside, and
MaximumRockNRoll (to name a few). I began college majoring in Communications, but soon found myself seduced by the fine arts department. After studying drawing and sculpture, I found photography. It allowed me to explore people and places with a metal and glass passport (my camera). I decided to major in Photojournalism, and transferred to SUNY Empire State College to study under Mel Rosenthal. And soon after I went on to work under a number of celebrity photographers, including Anthony Barboza, Jeffrey Scales, Dennis Kelley, Mario Testino and Frank Ockenfelds 3. Currently, my editorial assignments are entertainment, lifestyle and environmental portraits for magazines and newspapers, ranging from Alternative Press magazine to The New York Times. Music industry clients range from Alternative Tentacles to SONY Music. My corporate and commercial work covers anything from portraiture, receptions, award ceremonies and meetings to annual reports, trade publications and advertising. My rates are always sliding scale, based on the clientele’s media type: circulation, for magazines; print run, for books and CDs; and corporate or non-profit (for annual report publications, portraits or event coverage). Please feel free to drop me a line – I look forward to working together on your next project! - Samuel LaHoz
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